DIAMOND GROWTH IS OUR MUSE

For CAPSOUL's first campaign, the CAPSOUL manifesto was given to artists in three domains: 

DANCE 

PHOTOGRAPHY 

ILLUSTRATION 

Each artist created an artwork inspired by the text, by the growth of diamonds, and by the new creative possibilities that CAPSOUL is bringing forth. Their works will be revealed in the coming weeks. 

"A METAMORPHOSIS OF DIAMOND"

A dance inspired by diamond growth 

Choreography & Dance by Liora Mrejen

Music by Asaf Avidan 

The sparkle of a grown stone
seems audacious to the old world's eyes. 
How dare it shine? By what right? 
No dust was cleared from its surface, 
No holes that can be seen from space were dug to reach it, 
No sweat, no tears were shed to obtain it: 
How dare it shine?


CAPSOUL Manifesto 

 

 


Choreography & Dance 
LIORA MREJEN


Directed by
DEBORAH AROSHAS


Filmed by 
YAELI GABRIELY


Edited by
DAVID REINLIB

Music by

ASAF AVIDAN


Produced by CAPSOUL

ABOUT THE ARTIST

 

Liora Mrejen is a Tel Aviv based dancer and choreographer, currently dancing at the Kibbutz Contemporary Young Dance Company.

"THE WORLD NEEDS A FU**ING RAINBOW"

A series of nine photographs inspired by the CAPSOUL manifesto

by Yaeli Gabriely

WHITE
WHITE

Ever turned a whole industry upside down? We did.

press to zoom
Red
Red

To those who were told they didn't have what it takes. Those who were forced to pretend they were something they're not... We see you. You got this.

press to zoom
Pink
Pink

Diamond is our playground.

press to zoom
1/9
ABOUT THE ARTIST 

Yaeli Gabriely is an award-winning Israeli photographer. Her work focuses on the physical as fertile ground for experimentation, abuse and play, celebrating the concepts of fiction and illusion.